Dramatik is a boutique CRO agency that works with lead generation, affiliate and ecommerce businesses to grow conversions and increase online revenue. For 3 years, we have been passionate about achieving fantastic results for our clients. We're based in South West London.
What we do
We grow conversions by following a simple 3 step process, inspired by the lean start up method.
We analyse your site using quantitative and qualitative research techniques to find conversion killers (i.e. areas of your site that don't convert as well as they should).
2: Build Hypotheses
We build hypotheses based on what we think would increase conversions, gleaned from the research (see above) and our experience. But we don't know until we test them. Using the 80/20 rule, we prioritise them in terms of biggest bang for buck.
Now the fun begins. We run a/b tests to see whether our hypotheses were actually right. We do this by sending a portion of traffic to the original page (known as the 'control') and a portion to the new version (or 'variation').
When we find a winning variation, we set it 100% and help you or your developers hard code it into your site. We have a great strike rate.
Want us to grow you conversions? We'd love to hear from you.
Who we are
dramatik is run by Ged Richardson, a growing figure in the CRO industry. An internet marketer by trade, Ged is passionate about optimisation and helping businesses thrive.
Ged Richardson, Founder
Here are answers to some frequently asked questions...
How long does it take to CRO a site?
It depends on how many conversions you're getting - we normally stipulate it must be minimum 1000 per month. A test typically runs anywhere from 2 to 6 weeks.
Most of my traffic comes from google organic searches. Is there a risk I lose rankings if I try CRO?
None at all. We have a proven method for testing sites that have no negative effect on SEO.
Do you guarantee you'll increase conversions?
Get in touch and we'll talk you through some case studies of sites we've worked on (and the results we've got).
What is the typical conversion rate uplift I should expect?
Depending on the site, but we're used to getting 30% to 50% lift in conversion rate.
What should I choose dramatik?
We're very selective about who we work with. At the outset, we always establish if we're the right fit for you and vice versa.
Do you work internationally?
We're based in South West London but we've worked with many international clients, so location / time zone isn't an issue.